ING Direct does a great job with its new ShareBuilder service. They stick with their motto of customer satisfaction and simplicity. Moving money from my Orange Savings account was breeze and they offered my a $50 credit to start trading. They charge $10 per transaction (only $5 if you set up recurring transactions). They offer nice graphics and have some features allowing you to research before you buy. Since I am at the lowest level membership I don't have access to all of them, but I got a 30 day free trial of the services when I first started. They weren't worth the price in my opinion.
Overall I would recommend INGs services to any first time traders. The simplicity of moving money between IRAs, CDs, savings, checking, and your portfolio is unbeatable. The customer support from ING is second to none as well. ING is my choice for life.
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